Google Tag Manager
Integrate Google Tag Manager (GTM) for advanced tracking and marketing tag management.
Setup
- Create a GTM account at tagmanager.google.com
- Create a new container for your website
- In admin panel, go to
Settings->General - Enter your GTM Container ID (e.g.,
GTM-XXXXXX) - Click
Save
Usage
Once configured, GTM code is automatically injected into all pages. You can then manage tags for:
- Google Analytics 4
- Facebook Pixel
- Conversion tracking
- Remarketing
- Custom events
TIP
Use GTM's built-in ecommerce data layer to track add-to-cart, checkout, and purchase events automatically.
